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Haier unveils one-metre-wide refrigerators with record capacities up to 792L
09-15 2014

Haier unveils one-metre-wide refrigerators with
record capacities up to 792L

 

 

 

Berlin, IFA 2014
Hall 3.1 – Stand 103

 

 

 

 

Haier, the world’s number one Major Appliances Brand for five years running*, unveils its latest range of ultra-large capacity refrigerators, a pair of high-end models that deliver first-class performance with an outstanding design. With never-before-seen capacities of up to 792L, the new 1M wide Side by Side S100 and 4D S100 refrigerators are an ideal premium product for large families. Furthermore, Haier is the first home appliance manufacturer in the world to offer customers a lifetime warranty on the refrigerator compressor of its one-metre-wide range.

 

 

 

Why one metre wide?

 

 

 

The new Haier refrigerators are both significantly wider (100.5cm) and deeper (77cm) than a regular refrigerator. These dimensions are better suited for integration into new-generation kitchens, which are often designed around the refrigerator. The Haier products are therefore destined to have a longer lifespan than most.

 

 

 

Haier SBS S100: a one-of-a-kind XXL refrigerator

 

 

 

Boasting a record capacity of 792L, the new Side by Side S100 American refrigerator will satisfy even the most demanding consumers when it comes to capacity. It offers 435L of refrigeration space, a 335L freezer section and 22L for the MyZone compartment, located within the refrigeration compartment. MyZone allows the user to easily control the temperature to best suit their eating, cooking, and shopping habits. Whether you need to quickly cool drinks, preserve fruits and vegetables or keep an ideal temperature for meat and fish, the compartment adapts to your needs at the touch of a button.

In addition to its extraordinary dimensions (190 x 100.5 x 77 cm), the SBS S100 has a low noise level (38dB) and many inventive built-in features, including an ice maker, bottle holder, and sliding pull-out drawers for easy maintenance. Its outstanding A+++ energy efficiency rating is best-in-class on the market for a product of its kind. The SBS S100 will undoubtedly impress and attract the majority of premium consumers.

 

 

 

American refrigerator SBS S100

Product reference: HRF-800DGS8

Dimensions (HxWxD): 190 x 100.5 x 77 cm

Available in the UK from December 2014

Indicative suggested retail price: 2990€

 

 

 

Haier 4DS100: the first premium-design 1M wide refrigerator

 

 

 

The 685L net storage capacity of the Haier 4D S100 is 35% higher than that of a typical 4-door American refrigerator, maximising food storage capabilities.

 

The 4D S100 uses Total No Frost technology to completely prevent frost from forming in the freezer compartment of the refrigerator and for better cool air distribution throughout the refrigerator. With two MyZone compartments, the refrigerator can be adapted for all cooling needs, such as rapid cooling, fruit and vegetable storage, de-freezing or a 0°C chiller zone.

 

Users will be pleased to know that its A++ energy efficiency rating, 25% higher than that of an A+ rated product, guarantees a minimal impact on the environment.

 

Haier teams paid special attention to the design of this refrigerator and created a premium stainless steel finish, to suit any contemporary kitchen. Meanwhile, the two extra-wide drawers are practical and intuitive for optimising food storage.

 

 

 

American refrigerator 4D S100

Product reference: HB25FSSAAA

Dimensions (HxWxD): 190 x 100.5 x 76 cm

Available in the UK from October 2014

Indicative suggested retail price: 2999€

 

 

 

Haier, the first manufacturer to offer a lifetime warranty on its refrigerator compressor

 

Customers who purchase an SBS S100 or 4D S100 refrigerator will have one month following the purchase to register their qualifying product on the Haier website** for a lifetime warranty on the compressor.

 

The compressor is one of the most important parts of any refrigerator, situated in the core of the cooling system. With its unique lifetime warranty, Haier reassures consumers of the exhaustive and precise design work that has gone into producing their refrigerator, a product which will maintain optimal performance levels year after year.

 

 

 

Trust Haier for greater hygiene and cleanliness

The 4D S100 and SBS S100 refrigerators are equipped with ABT® (Anti-Bacterial Technology), a technology developed by Haier to improve hygiene in the refrigerator compartment. A special UV light automatically activates to eliminate bacteria circulating in the air and to guarantee an optimal environment for food preservation.

 

 

 

*Source: Euromonitor International Limited; based on 2013 data
** See www.haier.com/uk for more information

 

For interview requests or further information, please contact our UK press team:

Joseph Chance
+ 33 (0)1 55 02 15 17

j.chance@open2europe.com

 

Orlaith Finnegan

+ 33 (0)1 55 02 27 97

o.finnegan@open2europe.com

 

 

About Haier:

The Haier Group is the world’s No. 1 Major Appliances brand with a 9.7% retail volume share in 2013 (Source: Euromonitor International Limited; retail volume sales in units based on 2013 data). With its commitment to quality and innovation, Haier brings the inspired living experience to consumers in over 100 countries worldwide. With global headquarters based in the Chinese city of Qingdao and regional headquarters in both Paris and New York to serve its clients in Europe and America, Haier has 66 trading companies, 143,330 sales outlets and 24 industrial parks with 70,000 employees worldwide. Haier both pursues excellence in innovation through its five R&D centres and ensures its products are adapted to the tastes and needs of its consumers in its various local markets. Haier specialises in technology-driven research, manufacturing and trading a large range of durable products. In Europe, these include: televisions, refrigerators, dishwashers, washing machines, consumer electronics and energy saving home solutions. Haier’s global revenue in 2013 was US$29.5 billion and profit of US$1.76 billion in 2013. Haier Electronics Group Co., Ltd. (HKG: 1169), a subsidiary of the Haier Group, is listed on the Main Board of the Stock Exchange of Hong Kong. Qingdao Haier Co. (SHA: 600690), also a Haier subsidiary, is listed on the Shanghai Stock Exchange.

For more information: www.haier.com/uk

 

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