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Ring in the New Year with Haier's exquisite range of Wine Cellars, Bar Refrigerators and Super Smart Android LED TVs

12-24 2019

The year-end festive season has begun with Christmas and New Year right around the corner. The joyous spirit of Yuletide is letting consumers indulge in shopping binges and at Haier, we are set to close the year 2019 with remarkable performance and grand celebrations. We have always synchronized all our efforts to meet the evolving needs and requirements of our customers on a day-to-day basis. This year we catered to our customers who look for luxury and innovation in our products like Wine Cellars and Bar Refrigerators.

Our industry-first display Bar refrigerators; LC-138WB and LC-133K are designed with Low-E (low-emissivity) transparent glass that reduces energy loss by up to 40 per cent. With this innovative range of Display Bar Refrigerators, one can indulge in festive spirits by effortlessly accessing refreshments from any corner of their house. The aesthetically appealing interior of the refrigerator that has been designed to store a variety of items like wine, cakes, fruits or juices adds a dash of finesse and makes it a perfect companion for Christmas and New Year celebrations. Its compact size which is small enough to just fit about anywhere and exquisite interiors will not only add a dash of style but will make enough space in your living rooms to host guests and enjoy festive meals. 

We also upgraded our premium range of wine cellars with exquisite dual zone wine cellars- WS-137GDAI and WS-53GDAI that would allow our customers to keep that cosy winter feeling through Christmas to the new year with their premium wine collections. It has been designed to elevate the taste of wine connoisseurs in India. With a capacity to store up to 137 and 53 bottles, respectively the new Haier wine cellars are equipped to store reds and whites in an ideal environment for perfect preservation and ageing of vintage wines.

Once you are sorted with food and wine the next thought comes for binging in best movies and music with an appealing picture quality to enjoy festive spirits to the fullest. Well! Haier took care of the same by unveiling its Smart AI-enabled Android LED TV – the ‘U6900’ Series. The Google-certified Smart TV ranging in 126cm(50), 139cm(55), 147cm(58) and 165cm(65) comes with the latest Android Pie (9.0 version) enabled with AI and Haier’s smart ecosystem.

Inspired by Haier’s advancing technology, the new range comes packed with AI-powered Google Assistant, where one can simply press the mic button on their remote to quickly find the latest blockbuster, check the score of the big game or dim the room lights - all without missing what they’re already watching. With this new launch, Haier not only provided its users with an entertainment platform but will also enable them to control their smart home devices with voice assistance system.

Staying true to our commitment to provide a holistic experience, our new Android TV series enhances the customers’ home by creating a smart IoT Hub. The Android TV will be the centre of a home’s smart ecosystem where one will be able to control all IoT devices with just a touch of a button or voice. The new series also brings the perfect combination of features and aesthetics with a sleek design, diamond-cut metal frame, Dolby Digital Decoder and Stereo Sound.

With HDR decoding (HDR-10), Haier’s new TV provides 4K Ultra-HD, incredible colour, improved brightness and outstanding contrast details. All the models support HDR playback with online streaming, HDMI and USB sources. The picture quality of the TV easily stands out because of the Wide Color Gamut technology that delivers premium and vivid picture quality.

The new LED series enables effortless access to many popular streaming services and apps via the Google Play Store. With this feature, users can enjoy streaming, Live TV and download their favourite apps. The Bluetooth equipped remote control of the TV comes with Google Assistant voice built-in button, Hotkeys for Netflix and YouTube. Further, the Android TV remote app is now available both in iOS & Android software that supports easy search, greater control with touchpad gestures and multiplayer gaming abilities.

With the core focus on our brand philosophy of customer-inspired innovation, we aim to forge a stronger bond with our consumers by addressing their evolving needs and expect to have phenomenal 2020. 

We wish Haier Family a Merry Christmas and Happy New Year!


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