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Haier launches full range of combi fridge-freezers
06-09 2014

Haier, the world’s number one Major Appliances Brand for five consecutive years*, announces the launch of its new range of stylish combi fridge-freezers. Five new feature-packed models, including three 3D models, are now available to UK consumers. All use Haier’s acclaimed No-Frost technology and are among the most energy efficient products of their kind.    

Nick Portlock, Market Director/Country Manager Haier UK & Ireland comments:

“With this launch, the new generation of Haier 3-door refrigerators has truly landed! We are offering combi fridge-freezers at a range of price points, allowing consumers to choose the model that best suits their needs, with quality and innovative features guaranteed across the board.”

A2FE635CRJ/A2FE635CCJ: Quality, Innovation, Design...and a splash of colour!

Leading Haier’s 2014 combi fridge-freezer range are the A2FE635CRJ and A2FE635CCJ, a pair of stylish and practical 3-door fridge-freezers in cool cream and striking red. Much more than just aesthetically pleasing, the A2FE635CRJ and A2FE635CCJ have an impressive total net capacity of 347L and an A+ energy efficiency rating, translating to significant energy savings for consumers.

The benefits of the latest in refrigeration technology are also integrated to provide users with a fridge-freezer that gives them maximum control and makes everyday life simpler. An external LCD panel can be used to regulate the temperature of all three sections of the fridge-freezer: The independent MyZone section, now a cornerstone of Haier’s new generation combi fridge-freezers, provides 47L of storage at adjustable temperatures. Intelligent Super Cooling and Super Freeze functions also enable users to keep food at the optimum temperature from the very start and therefore prolong their freshness.

Maintenance and accessibility are no longer a worry! No Frost technology ensures that the freezer section remains frost-free while providing optimised cool air distribution throughout the entire fridge-freezer.  The 3-door design gives easy access to frozen goods via ergonomic sliding drawers, while a reversible front door can be opened in either direction, ideal for installing the appliance wherever it fits best in the kitchen.




The A2FE635CRJ and A2FE635CCJ are available at a suggested retail price of £699.

A2FE635CFJ: Making life simpler and putting the consumer in control


Standing tall and proud at 1.9m, the A2FE635CFJ is a versatile and spacious 3-door fridge-freezer with a classic silver design. The model boasts the combined force of the MyZone and No Frost technologies, key to the new generation combi range, while its A+ energy efficiency rating represents considerable energy savings.

New and more efficient isolation technology has helped Haier design teams achieve a total net capacity of 347L for the latest combi models. In the A2FE635CFJ, this is divided between the fridge compartment (201L), a four-star freezer compartment (99L) and the ultra-flexible MyZone compartment (47L).

As is the case for all Haier fridge-freezers, the A2FE635CFJ comes under a 2-year parts and labour warranty, a demonstration of Haier’s confidence that the model’s quality and durability make for a reliable long-term investment.

The A2FE635CFJ is available at a suggested retail price of £649.

C2FE736CFJ and C2FE636CSJ: Sleek and stylish with a 2-door design

These models utilise the same three compartments (fridge, freezer, MyZone) as the rest of the Haier combis range, with a traditional 2-door design.

The C2FE736CFJ features a stylish stainless steel look and  its A++ rating makes it the most energy efficient model of the range.

Not far behind, the silver C2FE636CSJ has an A+ energy efficiency rating, while both models are packed with features that also contribute to energy savings.


Internal LED lighting uses less energy than convential lighting, is brighter and lasts longer. 

No Frost technology also creates savings as research has shown that a presence of just 3mm of frost increases energy consumption by 30%.

Meanwhile, the noise level of just 42 dB is perfect for fans of open-plan living.

The C2FE736CFJ is available at a suggested retail price of £599.

The C2FE636CSJ is available at a suggested retail price of £469.



For more information, please contact our UK press team:

Joseph Chance

Orlaith Finnegan

+ 33 (0)1 55 02 15 17

+ 33 (0)1 55 02 27 97

*source: Euromonitor International Limited; based on 2013 data

About Haier:

The Haier Group is the world’s No. 1 Major Appliances brand with a 9.7% retail volume share in 2013 (Source: Euromonitor International Limited; retail volume sales in units based on 2013 data). With its commitment to quality and innovation, Haier brings the inspired living experience to consumers in over 100 countries worldwide. With global headquarters based in the Chinese city of Qingdao and regional headquarters in both Paris and New York to serve its clients in Europe and America, Haier has 66 trading companies, 143,330 sales outlets and 24 industrial parks with 70,000 employees worldwide. Haier both pursues excellence in innovation through its five R&D centres and ensures its products are adapted to the tastes and needs of its consumers in its various local markets. Haier specialises in technology-driven research, manufacturing and trading a large range of durable products. In Europe, these include: televisions, refrigerators, dishwashers, washing machines, consumer electronics and energy saving home solutions. Haier’s global revenue in 2013 was US$29.5 billion and profit of US$1.76 billion in 2013. Haier Electronics Group Co., Ltd. (HKG: 1169), a subsidiary of the Haier Group, is listed on the Main Board of the Stock Exchange of Hong Kong. Qingdao Haier Co. (SHA: 600690), also a Haier subsidiary, is listed on the Shanghai Stock Exchange. For more information:


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