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Haier Launches WS50GDBI Wine Cellar for Father's Day
02-10 2017



Haier, the world leading brand and manufacturer in electrical wine coolers, has launched a Father’s Day promotion built around the ideal gift for fathers with a passion for wine. The WS50GDBI is a new and improved wine cooler, equipped with an electronic panel and LED interior lighting, carrying ‘zero-noise, zero-vibration, and zero fluctuation of temperature’ functionalities.


‘There’s always a lot of discussion when it comes to great father’s day gifts, particularly those that are unusual and unique. We wanted to drive awareness of the Haier brand’s wine cellars, and wanted to help those that are looking for something a little different this year with a limited-time promotion on the wine cellars to help celebrate the pleasures of family and wine.’, said Twarita Arya, Product Manager (White Goods), UK.


Furthermore, the WS50GDBI has a much-improved user experience, and is built with solid-state cooling technology. ‘We know there are lot of wine lovers out there, and many of those are fathers, grandfathers, and friends, and a way to get to a man’s heart is through his love of wine. We’re already planning a wider scale promotion for the UEFA Championships as well’, she added.


The Haier WS50GDBI free standing wine cooler also comes with a 2 year warranty, and can be found for purchase on, at £359. This promotional offer ends July 2016.




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