Haier won two major prizes of the "Australian Effie Awards 2011"
10-30 2011
In October 2011, the "Australian Effie Awards 2011" was announced, and Haier exclusively won a durables-category silver medal and a bronze medal for the best creativeness in the "Australia Effie Awards 2011" by virtue of its "Live a Haier life" marketing case after defeating many competitors including the world's famous automotive brands, hence the only award-winning household appliance brand.
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