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Mobile World Congress 2014: Haier unveils the Smart Home Centre
03-02 2014

  24 - 27 February 2014, Barcelona    

Hall 6, Stand 6L10

Haier, the world’s number one Major Appliances brand for five consecutive years* and 8th most innovative company according to the Boston Consulting Group, continues its ambitious, creative approach to innovative home automation. The Haier Smart Home Centre is a powerful tablet which gives the user control of a variety of home appliances, as well as offering many other functions.

Home, Smart Home: the main functions of the Haier Smart Home Centre

At Mobile World Congress, Haier unveils its Smart Home Centre, a revolutionary new 15.24 cm (6’’) tablet which gives centralised control of multiple functions.

Remote controls are history: Manage all your home appliances including TVs, air conditioners, lighting, rolling window shutters, internet boxes and all infrared, Zigbee or WiFi compatible devices. Mobile devices such as smartphones and tablets can also be programmed to control remotely meaning you can, for example, turn up the temperature of your home half an hour before heading home from work for maximum comfort.

Any TV can be connected to the internet: The Smart Home Centre connects your Smart TV via Wifi or Bluetooth to provide wireless internet access and multimedia consumption. Any TV with a USB port, regardless of the manufacturer, can also connect to the Smart Home Centre through a WiFi dongle. During telephone calls, TV volume level automatically reduces and returns to its original level when the call is disconnected.

Latest-generation tablet: Enjoy all the latest functions and applications on the Smart Home Centre’s IPS HD display. With a high contrast ratio, accurate colours and a wide viewing angle, viewing photos and videos becomes even more of a pleasure. Slim (7.9mm), extremely lightweight and water-resistant, the Smart Home Centre can be used comfortably in the kitchen or bathroom, with an impressive battery life thanks to its 4,000 mAh battery.

Video-calling on a large screen: Insert a SIM card into the Smart Home Centre for high sound and image quality video-conferencing and video-calling on your television screen, with all traditional telephone functions also accessible.

Musical indulgence: The docking station is equipped with 4 speakers, ideal for listening to music online with excellent sound quality. Music can also be played from mobile devices via Bluetooth.

The Haier Smart Home Centre will be available in Europe in the second half of 2014 at an average retail price of 499 euros.

Main technical specifications:


  • Waterproof case

  • Ultra-lightweight and ultra-slim (7.9mm)

Battery life and charging:

  • Battery capacity: 4000 mAh

  • Charging via docking station

  • 4 integrated speakers in docking station

15.24cm (6’’) HD IPS screen

1.5GHz quad-core processor: MT6582

Zigbee compatibility

Telephone functions:

·         SIM card slot

·         GSM compatibility: Quad-band  850 MHz, 900 MHz, 1800 MHz, 1900 MHz

·         3G compatibility: Bands 1, 2, 5, 8


  • 16GB Flash memory (eMMC)

  • 1GB Ram (LPDDR2)

Dimensions: 189mm x 103mm x 9.3mm


  • 8 MP rear camera

  • 2 MP front camera

Built-in temperature and humidity sensors

* Source: Euromonitor International Limited in 2013

For information or interview requests, please use the following press contacts:

Joseph Chance                                                   Orlaith Finnegan

+ 33 (0)1 55 02 15 17                                                    + 33 (0)1 55 02 27 97                       

About Haier:

The Haier Group is the world’s No. 1 Major Appliances brand with a 9.7% retail volume share in 2013 (Source: Euromonitor International Limited; retail volume sales in units based on 2013 data). With its commitment to quality and innovation, Haier brings the inspired living experience to consumers in over 100 countries worldwide. With global headquarters based in the Chinese city of Qingdao and regional headquarters in both Paris and New York to serve its clients in Europe and America, Haier has 66 trading companies, 24 manufacturing plants and 24 industrial parks with 70,000 employees worldwide. Haier both pursues excellence in innovation through its five R&D centres and ensures its products are adapted to the tastes and needs of its consumers in its various local markets. Haier specialises in technology-driven research, manufacturing and trading a large range of durable products. In Europe, these include: televisions, refrigerators, dishwashers, washing machines, consumer electronics and energy saving home solutions.

Haier’s global revenue in 2012 was 25.8 billion USD. Haier Electronics Group Co., Ltd. (HKG: 1169), a subsidiary of the Haier Group, is listed on the Main Board of the Stock Exchange of Hong Kong. Qingdao Haier Co. (SHA: 600690), also a Haier subsidiary, is listed on the Shanghai Stock Exchange.

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