Our Brands
We work with first-class global ecosystem partners in constructing IoT ecosystems, covering industries such as clothing, food, housing, transportation, health, medicine, and education.
  • High Quality Life

    Premium Brands

    Premium Brands

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    Desire less, enjoy more. Life transcends life itself in the pursuit of art and taste. Art sparks inspiration and taste ushers in a fine life which imbues with aesthetics.

  • Full-scenario Solutions

    Scenario Brands

    Scenario Brands

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    Out of chaos, we change for you. Haier, the "strange attractor" provides customized scenario solutions based on user demands and attract eco-partners in creating the Butterfly Effect.

  • Boundaryless Ecosystem

    Ecosystem Brands

    Ecosystem Brands

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    Near or far, everyone come and join us in welcoming the new. The God of Chaos gives birth to everything. In the era of IoT, Haier, with its fully open ecosystem, can do the same.

Haier News

BrandZ™ Unveils Top 100 Most Valuable Global...

On 30th June 2020, WPP, the world's largest advertising company and Kantar, a brand research expert company, jointly unveiled the list of 2020 BrandZ Most Valuable Global Brands. As the only IoT ecosystem brand on the list, Haier's global ranking rose by 21 compared to last year, marking a significant improvement in brand value and a leading role in ecosystem branding. Haier also received the world's first BrandZ IoT Ecosystem Brand Award, showing its leading role in global brand evolution.

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Haier News

Snapshot Of Haier

Snapshot Haier is a global public welfare activity with user interaction. Via users' lens,Snapshot Haier will record the globalization and stories of Haier Smart Home with photos or videos, to further display the company’s globalization achievements. Based on the globalized distribution of Haier, Snapshot Haier activity will be synchronously carried out in 160 countries world widely.

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News Release
AQUAJapanLaundromat Cooperates with ENEOS

To expand the community laundry scenario and reach more user groups, AQUA Japan Laundromat, in coordination with ENEOS, the largest oil distributor in Japan, introduced the AQUA washing machine into the ‘ENEOS Laundry’ store.​

Group Information | 2020.10.29
'IoT Ecosystem Brand White Paper' launched to begin new era
Group Information | 2020.09.21
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