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Haier Global News
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2020.06.18
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BrandZ™ Unveils Top 100 Most Valuable Global Brands 2020, Haier Starring as the Only IoT Ecosystem Brand
On 30th June 2020, WPP, the world's largest advertising company and Kantar, a brand research expert company, jointly unveiled the list of 2020 BrandZ Most Valuable Global Brands. As the only IoT ecosystem brand on the list, Haier's global ranking rose by 21 compared to last year, marking a significant improvement in brand value and a leading role in ecosystem branding. Haier also received the world's first BrandZ IoT Ecosystem Brand Award, showing its leading role in global brand evolution.
News Release
BrandZ™ Unveils Top 100 Most Valuable Global Brands 2020, Haier Starring as the Only IoT Ecosystem Brand
30 June London time. WPP, the world's largest communications services group, together with its insights and consulting company Kantar, unveiled its prestigious BrandZ Top 100 Most Valuable Global Brands ranking for 2020. The ranking was announced online this year due to the COVID-19 pandemic.
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