Haier, being one of the pioneering brands of home appliances in Pakistan and around the globe, has always recognized Pakistan’s love for sports. Haier connection with sport is broad, strategic, and global, reflecting a true multisport identity. From volleyball courts in China to the clay of Roland-Garros, from the cricket stadiums of South Asia to the football arenas of Europe and Africa, Haier has built a sponsorship model that adapts to local passions while reinforcing its global vision.

Now Haier decided to run for Lahore this year. Haier is a force that unites fans, inspires rising talent, and electrifies sports spirit and break through this spirit with energy and heart.
Haier partnered with Falcon Triathlon Club as the Official Home Appliance and Cooling Partner in Full Marathon 42.5km, 21Km and 5Km marathon race with more than 10000 number of participants took part in the marathon.
Haier’s partnership with the LAMA Lahore Marathon made race day even more memorable—blending sports, community, and celebration through meaningful rewards.
Haier Play with the Number Ones theme is not only because its number one at home appliance brand but also, it’s presence at promoting the sports spirit is also number one. Haier delivered a high-energy event experience that runners will remember long after crossing the finish line.