News

On April 15, Haier officially opened its first flagship store featuring the Group’s brand-new Visual Identity (VI) system in Gulshan 1, Dhaka, Bangladesh, marking a key step for its brand upgrading and market expansion in Bangladesh.

The new flagship store showcases Haier’s full range of home appliances, including refrigerators, freezers, washing machines, air conditioners, and televisions, providing local consumers with a one-stop smart home experience.

During the grand opening, Haier launched three high-end new products in line with its product series: the “Gravity AI Series Fabric Finish Air Conditioner”, “Triple-Tub Washer-Dryer Combo”, and “100-inch Mini LED 4K TV”. All these innovative products are tailored to local consumer demands, further enriching Haier’s high-end product portfolio in Bangladesh.

As part of our launch event gift, Haier announced that all users—both old and new (who purchased an Air Conditioner after 01 January 2024)—will now enjoy a 5-year comprehensive warranty on their Haier air conditioners. This is the new era of a zero-labor-free warranty policy, which Haier Bangladesh introduces today. 

Rooted in localized development, Haier Bangladesh will continue to innovate products, provide high-quality services, and bring a more intelligent and superior living experience to the users in Bangladesh.