Home About Haier News Room Celebrate Onam wi...

Celebrate Onam with Haier and take home some exciting prizes and more

06-25 2014

New Delhi, 14th August, 2013: Haier, one of the largest Home Appliances & Consumer Electronics brand globally, and World’s No.1* brand in major appliances celebrates the homecoming of King Mahabali, the celebration of the festival Onam with the customers in Kerala with some of its very exciting deals, offers and promotions. The company has extended its warranty on its range of frost free refrigerators for upto 12 years, upto 4 years on panel LEDS, and upto 11 years on washing machines along with some exciting assured gifts like a solitaire casserole and an exquisite butterfly cooker with select Haier products.

With its widest range of product portfolio this year, with some of the incredibly innovative products like the recently launched innovative new range of 3-Door Convertible Bottom Mounted refrigerators in the refrigerators segment, 40-feet and 3D air throw featured air conditioners, the DC inverter introduction to India, Near Zero Pressure technology in the washing machines segment and aquatunes water heater- with an inbuilt USB port for music function, the Kerala customers will witness a shopping extravaganza in the Haier stores on this special occasion. Haier will also offer extended warranty on select refrigerators for upto 12 years, upto 4 years on panel LEDS, and upto 11 years on washing machines on this special occasion which signifies the long-term commitment to quality for its customers and belief in its own products by Haier.

“Onam is a festival that celebrates the incredibly rich heritage and culture of India and gives us reasons to celebrate with our devoted customers in Kerala. We reckon that South India is one of the highest contributing zones for us in terms of growth and revenues and we expect the Onam sales to grow by 50% from last year. As we continue to innovate and delight our customers, we aim to reach to every home & every family. We wish our consumers a very happy Onam this year as our technology takes the brand amongst the top five brands in the country.” Says Mr. Eric Braganza, President, Haier India.

Haier understands the importance of innovation in the ever changing lifestyles of the most distributed and widely scattered consumers and their different set of preferences, tastes and challenges in India. Very recently, Haier was awarded has been awarded certification by World Influential Organizations where Haier reiterated the strength of innovation and inspired living across its eight categories of offerings.

Haier has a lot of feathers added to its cap recently which reiterates its positioning in the market as a leader in smart innovation. According to the leading business intelligence firm Euromonitor International, Haier is the number one brand of Major Appliances in the world. Haier was also awarded the 'Product Differentiation Excellence Award' in the Consumer Electronics Market in 2013 by the global consultancy and research firm Frost and Sullivan. 


About Haier India

Haier India is a 100 percent subsidiary of Haier Group, which is one of the fastest growing consumer durables companies in the world. Haier is world’s no. 1 brand of Major Appliances*. Haier is also world’s no.1 brand in Refrigeration appliances and Home Laundry appliances. The company initiated its commercial operations in January 2004. Its launch in India started with innovative products which were designed keeping the day-to-day customer needs in mind -- products that will transform the customer's everyday living into inspired living. Haier India is known for its launch of BMR technology for the first time in India followed by the Double Drive which was a patented technology. www.haier.com/in

About Haier Group

The Haier Group is the world’s No. 1 Major Appliances brand with a 8.6% retail volume share in 2012 (Source: Euromonitor International Limited; retail volume sales in units based on 2012 data). With its commitment to quality and innovation, Haier brings the inspired living experience to consumers in over 100 countries worldwide. With global headquarters based in the Chinese city of Qingdao and regional headquarters in both Paris and New York to serve its clients in Europe and America, Haier has 61 trading companies, 24 manufacturing plants, and 21 industrial parks with 80,000 employees worldwide. Haier both pursues excellence in innovation through its five R&D centres and ensures its products are adapted to the tastes and needs of its consumers in its various local markets. Haier specialises in technology-driven research, manufacturing and trading a large range of durable products. In Europe, these include: televisions, refrigerators, dishwashers, washing machines, consumer electronics and energy saving home solutions. Haier’s global revenue in 2011 was 23.3 billion USD. Haier Electronics Group Co., Ltd. (HKG: 1169), a subsidiary of the Haier Group, is listed on the Main Board of the Stock Exchange of Hong Kong. Qingdao Haier Co. (SHA: 600690), also a Haier subsidiary, is listed on the Shanghai Stock Exchange.