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Haier Showcases Exciting Summer Appliances at CII Coolex, 2016 in Chandigarh

04-08 2016

Chandigarh, 8th April, 2016: Haier is participating at the CII, Coolex Exhibition to showcase its latest range of summer products in refrigerators and Air Conditioners in Chandigarh, Punjab. At the onset of an impending summer, Haier, world’s #1* brand for 7th consecutive year* in major home appliances will showcase its new range of consumer and commercial compressor products at an annual event hosted by the CII- (Confederation of Indian Industry) exclusively on refrigeration and air conditioning. The exhibition begins at the Himachal Bhawan, sector-28 from 8th April to 11th April-2016. 

Coolex, Chandigarh provides multinational brands such as Haier, an opportunity to launch new products and showcase its latest range of energy saving, intelligent cooling & eco-friendly air-conditioning & refrigeration products. Haier as the leading consumer durables brand is participating in the event by displaying its varied range of refrigerators and air conditioners tailor made for the Indian consumers. Haier has showcased its iconic BMR (Bottom Mount Refrigerator) and the new Side-by-Side (SBS) refrigerators at the event, additionally Haiers’ FF-Frost Free refrigerators and single door DC refrigerators were also demonstrated.

Speaking on the COOLEX Exhibition, Mr. Eric Braganza, President, Haier Appliances India, said, “At Haier, we’re not just committed in creating solutions answering an evolving needs of today’s modern households, we are contributing to a well-connected integrated smart home ecosystem with unique product innovations is an endeavour we strive to achieve. Our products are the result of the thought process. The addition of ‘One Minute to Chill’ Air Conditioners and the Glass Door Refrigerators in our 2016 range of i-age products is just one more step towards providing perfect Home solutions to our customers that complement their ever changing lifestyles.”

Haier has launched its new 40 Feet Air throw AC range with Antarcticool Technology that takes just ‘One Minute to Chill’ your home and it’s at the display at Coolex-2016. Haiers’ new generation ACs can be connected to Wi-Fi with the help of your mobile phone. Haier's diverse products are appropriate for an Indian audience, right from a modern familys’ requirement to commercial/industrial cooling solutions. Haier is offering a limited period attractive Triple Zero Finance Scheme with easy installments to its consumers exclusively for its flagship products such as the SBS (Side-by-Side), BMR (Bottom Mount Refrigerator), Frost Free and the DC (Direct Cool) Refrigerators and more.


Initiated in February 2003, Haier Appliances (India) P. Ltd is a 100 percent subsidiary of Haier Group. Headquartered in New Delhi, Haier India has offices in 33 cities spread from Mumbai, Bengaluru, Chennai to Kolkata and a complete distribution network throughout the country as well as a manufacturing facility in Pune. Products offerings of Haier India range from refrigerators, air conditioners, washing machines, TVs, water heaters, freezers to microwave ovens, with a special focus on local needs. For example, washing machines that work at nearly Zero Water Pressure help solve the biggest challenge that Indian consumers face in their daily lives, while Haier BMR refrigerators have also been well received by Indian consumers due to its design which places the lesser used freezer section at the bottom and makes the frequently used refrigerator section more accessible.



Haier is the world's leading home appliance provider, with global revenues amounting to US$ 32.6 billion and profits of US$ 2.40 billion in 2014. Its mission is to create innovative products according to the demands of today’s customers. In 2016, Haier has been named the Number 1 global home appliance brand (2015) for the last seven years by Euromonitor International, UK, a world leader in strategy research for consumer markets. In 2012 the Boston Consulting Group named Haier one of the ten most innovative companies in the world as well as the most innovative company in the consumer and retail category. Its global headquarters are based in the Chinese city of Qingdao and it also has regional headquarters in New Delhi, Paris, New York and Tokyo. Haier also has 5 R&D centres, 66 trading companies and 24 industrial parks worldwide. Haier Electronics Group Co., Ltd. a subsidiary of the Haier Group, is listed on the Hong Kong Stock Exchange (HKG: 1169). By drawing on its competitive strengths in marketing, the Internet, logistics and services, Haier Electronics Group aims to provide an integrated and unrivalled consumer experience. Qingdao Haier Co., also a subsidiary of Haier Group, is listed on the Shanghai Stock Exchange (SHA: 600690) and focuses on driving innovation in smart home technologies.


*According to the Euromonitor International UK, Ranking 2015

For more information, please contact:

Ragini Vasishtha | ragini@haierindia.com

Karishma Taneja | karishma.taneja@2020msl.com