Haier Launches 4K Curved LED Television Range in India

Haier’s Smart Curved LED TV’s come with Ultra HD Resolution for Experiencing the True Colors of India

New Delhi/Mumbai 8 June, 2017: Haier, the global leader in Home Appliances & Consumer Electronics recently announced the launch of their all new range 4K curved televisions. Haier the World’s Number 1 brand in Major Appliances for the 8th Consecutive Year*, introduced these two models in the market to offer consumers with true viewing television experience on account of newly added features.

Haier has launched 2 new 4K curved LEDs, LE55Q6500U and LE55Q9500U in the market. The LE55Q6500U is a curved 4K UHD LED TV with smart features. With a 178/178 viewable Angle the screens of the televisions are curve shaped, helping users to enjoy a panoramic vision and a better visual experience. The LED is equipped with AVL (Auto Volume Leveler), a special feature that allows people to enjoy watching TV programmes without the volume fluctuations when switching between channels or when the programme changes. Further, the LED contains an HDR (High Dynamic Range), DBX Sound Enhancement system and smart share functionality. The smart share feature enables users to enjoy mobile content on the LED TV.

The LE55Q9500U is a LED with 4K UHD Resolution and HDMI feature. The new televisions are designed meticulously by keeping latest global trends in mind combined by the specific preferences of a modern India family. Being 4K Ultra HD televisions all three models come with a resolution of 3840*2160 pixels that shows clearer, smoother pictures with real-life details goes quite apt with the brands’ theme ‘True Colors of India’.  The LE55Q9500U TV comes with an added feature called MHL (Mobile Hi-Definition Link), which is an interface that allows users to connect Smart phones to an LED TV. Additionally the LE55Q9500U also comes with a Digital Noise Reduction and Simulated Surround Sound offering consumers viewing experiences like never before with the best in class picture quality and sound system. All the models come with HDMI component inputs, 2*10 watt audio output power, USB ports, 3D Digital Comb filters and more.

On this occasion, Eric Braganza, President, Haier Appliances India said, “TV viewing as a trend has evolved over the years as result of the technological advancements that have taken place in the industry. Increasingly, content is consumed from various sources on the television, which demands an intelligent television. With the Indian population becoming tech-savvy and adaptive towards latest technologies it is expected that the Flat Panel industry will progress further by leaps and bounds and we are bringing the curve LEDs in India. The new introductions by Haier are made exactly as per the current trends and the demands of modern Indian consumers. These televisions are designed in line with the brand’s motto of customer inspired innovation and equipped with modern technology and features to offer consumers an unprecedented TV watching experience.”

ABOUT HAIER INDIA

Initiated in January 2004, Haier Appliances (India) P. Ltd is a 100 percent subsidiary of Haier Group. Headquartered in New Delhi, Haier India has 33 operations spread from Bombay, Bangalore, Chennai to Calcutta and a complete distribution network throughout the country as well as a manufacturing facility in Pune. Haier India employs 540 staff (On Pay Rolls), among which 272 of them are with the sales team while the other 268 are front-line employees. Products offerings of Haier India range from refrigerators, air conditioners, washing machines, TVs, water heaters, freezers to microwave ovens, with a special focus on local needs. For example, washing machines that work at nearly Zero Water Pressure help solve the biggest challenge that Indian consumers face in their daily lives, while Haier BMR refrigerators have also been well received by Indian consumers due to its large refrigeration capacity which caters to local people’s dietary habits. A larger refrigeration capacity means consumers can store more vegetables while the refrigerator also makes people’s lives easier by placing the refrigerating chamber at the top of the machine.

ABOUT HAIER GROUP

Haier is the world's leading home appliance provider, with global revenues amounting to US$ 30.3 billion and profits of US$ 2.89 billion in 2015. Its mission is to create innovative products according to the demands of our customers. Haier has been named the number one global home appliance brand every year for the last eight years by Euromonitor International, a world leader in strategy research for consumer markets, and in 2012 the Boston Consulting Group named Haier one of the ten most innovative companies in the world as well as the most innovative company in the consumer and retail category. Its global headquarters are based in the Chinese city of Qingdao and it also has regional headquarters in Paris, New York and Tokyo to serve its clients in Europe, America and Asia. Haier also has 5 R&D centers, 66 trading companies and 21 industrial parks worldwide. Haier Electronics Group Co., Ltd. a subsidiary of the Haier Group, is listed on the Hong Kong Stock Exchange (HKG: 1169). By drawing on its competitive strengths in marketing, the Internet, logistics and services, Haier Electronics Group aims to provide an integrated and unrivalled consumer experience. Qingdao Haier Co., also a subsidiary of Haier Group, is listed on the Shanghai Stock Exchange (SHA: 600690) and focuses on driving innovation in smart home technologies.

* According to the Euromonitor ranking 2016