Haier India augments its Android TV range with the all-new S8 Series of AI-enabled 4K Smart LED TVs

• In line with Haier’s commitment to Smarter Life with AI promise, the Next-Generation 4K Android TVs combine a brilliant sound experience with  exquisite design, striking picture quality for a more immersive consumer experience

• Haier 4K HDR Smart LED TV S8 series flaunts a stunning bezel-less exquisite design for the ultimate entertainment experience with screen sizes – 139cm (55” inch) and 165cm (65” inch)  respectively

New Delhi, 31 August 2021: Haier, the global leader in Home Appliances & Consumer Electronics and World’s Number 1 brand in Major Appliances for 12 Consecutive Years*, today announced the expansion of its Google-certified Android LED TV S8 series. The new additions to the S8 series flaunt a stunning 4K HDR picture quality on screen sizes – 139cm (55” inch) and 165cm (65” inch) respectively.

The Metal bezel-less all-screen display & front speaker design gives the series a slim, stylish, and exquisite look. It's unique and one of its kind in the industry front speaker system delivers a life-like crystal-clear surround sound experience with 6 front 30W speakers. The new TV's design is harmonious with today’s contemporary modern household aesthetics that blend with the interiors. The reinvented TV design by Haier ensures an even more immersive viewing experience while adding a dash of style and finesse to consumers’ homes.

Inspired by Haier’s advancing technology, the new 4K HDR television series comes with the latest Android 9.0 version certification with AI and can act as an IoT hub for all smart devices, allowing the users to navigate and control their connected devices seamlessly. The series comes packed with front-line innovations and smart features like Google Assistant that lets the user navigate the TV with just a voice command and built-in Google Chromecast for screen sharing. Furthermore, the TV can be controlled through Bluetooth Voice remote control and Android TV mobile application to ensure an uninterrupted and seamless viewing experience for the consumers.

Commenting on the launch, Mr. Eric Braganza, President, Haier Appliances India said, “With the launch of the new S8 Series televisions, we are strengthening our commitment to provide IoT and AI-powered smart homes to our consumers. At Haier, we believe that the solution lies in addressing the evolving needs of our consumers through innovative products powered by cutting-edge technologies. The new way of life has made people realize the need for a more connected and smart living eco-system.”

“We are thrilled to present our latest entrants in our television range and take a step ahead in transforming Indian modern homes. With our new Smart LED S8 Series TVs, we look forward to providing our customers with an entertainment prowess that caters to their need for on-demand content without any complicated hassles.” Mr. Eric Braganza added.

Haier’s new Android TV is the center of a home’s smart ecosystem – the IoT features allow the user to control smart devices with just a touch of a button or a voice command. The TV also incorporates a built-in Google Chromecast that allows users to cast their favorite content from their smartphone directly on the Android TV.

Staying true to its commitment to provide a seamless customer experience, Haier's new television range enables effortless access to many popular streaming services and apps via Google Play Store. With this feature, users can enjoy content streaming, Live TV, and can also download their favorite apps. The Bluetooth 5.0 equipped remote control of the TV comes with Google Assistant voice built-in button and Hotkeys for Netflix and YouTube. The TV has two USB ports, along with built-in Wi-Fi. On the audio front, the S8 Series TVs present an amalgam of aesthetic design with 6 front speakers that give a superior surround sound experience to the consumers. Adding to the sound feature, Dolby Digital decoder optimizes the TV’s sound quality while providing a high-quality bass that enables users to relish theatre-like sound effects at their homes.

Haier is augmenting the reality of smart home products being an aspirational utility and not just a luxury. Keeping in sync with its diverse range of smart products, Haier’s new range of Smart TVs further bolsters its aim of transforming modern Indian contemporary homes and create a connected living experience for its consumers.

Pricing & Availability:

The new Haier S8 Series TV will now be available across India at the below prices:

LE55S8HQGA | 139cm (55” inch) | INR 1,10,990

LE65S8HQGA | 165cm (65” inch) | INR 1,39,990

MEDIA CONTACT: For more information, please contact:

Shraddha Pareek | shraddha.pareek@2020msl.com 

Aishwarya Adarsh | Aishwarya.adarsh@2020msl.com