- Haier India’s new healthy air management technology sets an industry standard at AWE 2023
- Awarded as the ‘No.1 Connected air conditioner’ & ‘No.1 self-cleaning air conditioner’ brand
- Over 1 billion families in 160 countries and regions globally
Setting a benchmark in the industry, Haier the global leader in Home Appliances has been honored as the No.1 brand in two categories globally, at the Appliance & Electronics World Expo-AWE 2023 by Euromonitor International. Positioned as the world's leading brand for ‘Connected Air Conditioners’ and the ‘Self-Clean Air Conditioners’, Haier secured a market share of 30% and 37% in 2022, respectively. Continuing to be at the top solidifies the brand’s position as the leader in providing innovative and technology-driven air conditioning solutions to customers across the globe.
Commenting on the achievement, Mr. Satish NS, President, Haier India said, “We are immensely proud to be recognized as the No.1 brand in multiple categories by Euromonitor at AWE 2023. This achievement reflects Haier's unwavering commitment to innovation, quality, and customer satisfaction. Going forward, we will continue with our endeavor to provide cutting-edge, healthy, and smart air solutions to our valued customers in India and reinforce our position as a leader in the air conditioning industry. We will remain steadfast in our mission to provide professional, healthy, and smart air solutions that enhance the lives of consumers around the world."
With the increasing awareness on the importance of air quality, consumers across the world are opting for air conditioners that provide clean, healthily, and fresh air. Complementing the global growth and in tandem with the increased demand for air conditioners in the Indian market, Haier India’s commitment to manufacture innovative products has remained at the core of the business, and the brand has constantly evolved to meet consumer needs.
Haier was the first company in India to introduce the frost self-cleaning air conditioners and since then, the company holds a strong market share in the inverter split air conditioner segment. Today, Haier India has been strengthening its focus on producing premium and high-end products through its state-of-the-art manufacturing facilities in Greater Noida and Pune.
ABOUT HAIER INDIA
Established in 2003 in India, Haier Appliances India Private Limited (Haier India), is a subsidiary of the Haier Singapore Investment Holding Pte. Ltd. which is the world’s leading provider of solutions for a better life. Headquartered in Greater Noida, Haier India is one of the leading brands in home appliances & consumer electronics in the country and World’s Number 1 Brand in major appliances for 14 consecutive years. Driven by the brand purpose of ‘Inspired Living,’ Haier India is committed to bring the best-in-segment products for customers, in line with its ‘Make in India’ and ‘Make for India’ philosophy. With almost two decades of expertise in product innovation, Haier has a vast distribution network across the country along with two state-of-the-art manufacturing facilities in Pune and Greater Noida. Backed by the superior technology and customer centricity, the product portfolio ranges from refrigerators, air conditioners, washing machines, LED TVs, water heaters, deep freezers, microwave ovens to kitchen appliances, with a special focus on Indian consumer demands.
ABOUT HAIER GROUP
Established in 1984, Haier Group is a world-leading provider of solutions for a better life. Focusing on user experience, Haier has been included on the list of BrandZ Top 100 Most Valuable Global Brands for three consecutive years as the world’s first and only IoT ecosystem brand. Haier has topped Global Major Appliances Brand Rankings by Euromonitor International for 14 consecutive years. Its subsidiary Haier Smart Home is among the list of Global 500 of Fortune. To date, Haier Group owns three listed companies, and has seven global premium brands such as Haier, Casarte, Leader, GE Appliances, Fisher & Paykel, AQUA and Candy, and the world's first scenario brand THREE WINGED BIRD, built the world's leading industrial Internet platform COSMOPlat. It has successfully incubated 5 unicorn companies and 90 gazelle companies. Moreover, Haier has deployed 10+N innovation ecosystems, 29 industrial parks, 122 manufacturing centers, and nearly 240,000 sales networks, reaching 160 countries and regions and serving 1 billion + user families around the world.
Haier Group is committed to working with its world-class ecosystem partners to continuously build a premium brand, scenario brand, and ecosystem brand, and to set up IoT ecosystems in clothing, food, accommodation, travel, health, elderly care, biomedicine and education, and to tailor personalized smart life for users around the globe.