
Haier Appliances India, the No. 1 global major appliances brand for 17 consecutive years, is set to make a landmark impact at the ICC Men’s T20 World Cup 2026 with the launch of its new Homey AI-powered Mini LED TV range. As part of its distinctive Sport-O-Tainment strategy, the brand has recently announced its association as the Title Partner of Match Centre Live on JioHotstar for the tournament.
Match Centre Live, India’s premier digital cricket platform, delivers real-time updates, expert analysis, and engaging commentary from some of the world’s most respected cricketing voices. This high-engagement platform provides the perfect stage for Haier to showcase its latest Mini LED TV range powered by Homey AI, blending technology and entertainment to create an immersive viewing big-screen experience.
The new Mini LED TV range currently includes the M80, M92, and M96, available in screen sizes from 55” to 100”. At the core of the Haier M92 and M96 QD Mini LED AI TVs is Homey AI, featuring Homey AI Cinema, Homey AI Sound, Homey AI Game, and Homey AI Eye Care. Homey AI Cinema, powered by AiPQ Ultra technology, intelligently optimizes every frame in real time, enhancing color, contrast, clarity, and motion, to deliver a lifelike, cinematic viewing experience that transforms any living room into a personal theatre. Homey AI Sound enhances dialogue clarity and surround balance though AI powered Auto Volume Adjust, delivering consistently clear, balanced and immersive audio at all times. Homey AI Game ensures smooth, low-latency performance by integrating technologies such as Game Mode, FreeSync Premium Pro, VRR, and ALLM to minimize input lag, eliminate stuttering, and deliver a more responsive and immersive gaming experience. Homey AI Eye Care addresses the growing need for effective eye protection, using its technology to optimize light sources and adapt the viewing experience, ensuring both visual comfort and exceptional image sharpness.
Commenting on the occasion, Mr. NS Satish, President, Haier Appliances India, said,
“The ICC Men’s T20 World Cup is one of the most-watched sporting events in the country, and our partnership with Match Centre Live on JioHotstar provides a powerful platform to engage with millions of cricket fans. Leveraging this platform, we are excited to introduce our latest Mini LED TV range powered by Homey AI, combining cutting-edge technology with immersive entertainment. At Haier, we are committed to redefining the way audiences experience content at home, and this collaboration allows us to bring that vision to life on the biggest stage.”
The video is now live on Haier India’s social media channels, click to watch - https://youtu.be/Z21VAKx57z8
ABOUT HAIER INDIA
Established in 2003 in India, Haier Appliances India Private Limited (Haier India), is a subsidiary of Haier Singapore Investment Holding Pte. Ltd. which is the world’s leading provider of solutions for a better life. Headquartered in Greater Noida, Haier India is one of the leading brands in home appliances & consumer electronics in the country and the World’s Number 1 Brand in major appliances for 17 consecutive years. Driven by the brand purpose of ‘More Creation, More Possibilities', Haier India is committed to bringing the best-in-segment products for customers, in line with its ‘Make in India’ and ‘Make for India’ philosophy. With almost two decades of expertise in product innovation, Haier has a vast distribution network across the country along with two state-of-the-art manufacturing facilities in Pune and Greater Noida. Backed by superior technology and customer centricity, the product portfolio ranges from refrigerators, air conditioners, washing machines, LED TVs, water heaters, deep freezers, and microwave ovens to kitchen appliances, with a special focus on Indian consumer demands.
ABOUT HAIER GROUP
Founded in 1984, Haier Group is a leading global provider of better life and digital transformation solutions. Based on the purpose of "More Creation, More Possibilities", we are committed to co-create infinite possibilities for a better life with users, and to co-create infinite possibilities for industrial development with the ecosystem partners.
We've always been user centered, adhered to original technology and built a landscape of two pillars, Smart Living and Industrial Internet. We have built 10 R&D centers, 71 research institutes, 35 industrial parks, 143 manufacturing centers and a sales network of 230,000 nodes around the world. We are the world's only IoT Ecosystem Brand that has been ranked in the Kantar BrandZ Top 100 Most Valuable Global Brands for 5 consecutive years. We also retain the top position in Euromonitor's Global Major Appliances Brand for 17 consecutive years.
We have four listed companies, and our subsidiary Haier Smart Home is named among the Fortune's Global 500 and World's Most Admired Companies. Haier Smart Home was listed on Shanghai Stock Exchange A-share in 1993, CEINEX D-share in Frankfurt in 2018 and Hong Kong Stock Exchange H-share in 2020, is the only company that has achieved an "A+D+H" portfolio in global capital market. We have several global premium brands such as Haier, Casarte, Leader, GE Appliances, Fisher & Paykel, AQUA and Candy, etc., to continuously create the best experience for our users.
We believe: More collaboration will happen when more boundaries are broken, and more valuable relationships are established. Only then will the future of the world be filled with infinite wonderful possibilities.