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Haier India Introduces the Kinouchi Dark Edition Air Conditioner, Offering Customers a Perfect Blend of Elegance and Innovation

06-26 2024

Black AC


  • Strengthening its commitment to 'Make in India, Made for India,' the new air conditioner is locally manufactured.

  • Available across all leading stores and e-commerce platforms starting at a price of INR 49,990

    National, March 2024: Haier Appliances India, the No.1 global major appliances brand for 15 consecutive years, announced the launch of the new Kinouchi Dark Edition Air Conditioner - the perfect combination of innovative technology and premium aesthetics. Curated to provide the best in class customer experience, the new air conditioner boasts advanced technologies like Supersonic Cooling in 10 seconds, Frost Self-Clean Technology, HEXA Inverter Technology, Intelli Convertible 7-in-1, and much more. Available in 1.6 tons and 1.0 tons, it will be available across all retail channels

    Committed to producing innovative products for Indian consumers, Haier India has constantly evolved to meet consumer demands for inspired living. With a focus on customer-driven innovation, the brand is focused on delivering a premium experience for consumers with the new launch.

    Commenting on the new launch, Mr. NS Satish, President, Haier Appliances India said, “At Haier India, prioritizing the evolving needs of consumers has remained fundamental to our ethos. Over the years along with offering innovative solutions that make everyday life smarter, convenient and comfortable, we have focused on curating an ecosystem of products that cater to rising demand for aesthetically designed premium products. Committed to creating customer-inspired innovations, all of our air conditioners, including the latest Kinouchi Dark Edition, are manufactured in India and meticulously designed for the Indian market. With this the air conditioner, we're presenting consumers with a premium product with advanced features, ensuring they can combat the summer heat with both efficiency and style.”

  • Premium aesthetics and design

    In recent years, there has been a noticeable shift among Indian consumers placing increased importance on the aesthetics of their homes, viewing them as reflections of their personalities. Acknowledging this evolving trend and the growing demand, Haier has introduced the Kinouchi dark edition air conditioner which is not just a cooling device. The model combines premium technology, innovation, and a chic design, bringing a renewed sense of elegance and excellence to home spaces.

    Supersonic cooling in 10 seconds

    A standout feature of the new air conditioner is its ability to deliver a 20X faster cooling experience than conventional air conditioners. Additionally, the model is engineered to provide efficient cooling even in extreme temperatures, reaching up to 60 degrees Celsius.

    Frost Self-Clean Technology

    The new Kinouchi model is crafted to provide healthy, clean air, aligning with Haier's commitment to Indian customers. The Frost Self-Clean Technology in the entire inverter air conditioner range ensures 99.9% sterilization, circulating perfectly clean air in just 15 minutes and drying time of 6 minutes.

    HEXA Inverter Technology

    Backed by Full DC Inverter technology with electronic expansion valve and dual DC compressor, the air conditioner comes with a highly robust design which provides additional powerful performance.

    Intelli Convertible - 7 in 1

    This intelligent convertible feature allows users to reduce the cooling capacity of the air conditioners as per their need. The Intelli Pro Sensor also provides self-adjustment for efficient performance. This will help the users to choose the tonnage of the air conditioner as per their requirement, resulting in more energy savings.

    20-metre-long air flow

    The latest model features a 'TURBO' mode, ensuring consistent and powerful cooling for Indian households. With an efficient 20-meter-long airflow, cooling swiftly reaches every corner of the room.

    Longevity

    Haier’s new air conditioner model is fortified with high ambient performance. Its special design and effective conformal coating protect the appliance components from external elements, ensuring effective performance in the long run. Additionally, it is equipped with a Hyper PCB (Printed Circuit Board) to deliver and maintain stable operations, enhancing the longevity of the air conditioners.

    Price and availability

    ·         Haier Kinouchi Dark Edition air conditioner will be available across India at a starting price INR 49,990

    ·         As part of the launch offer, Haier India is providing a 5-year comprehensive warranty valued at INR 15,990, along with cashback offers of up to 10%. The offer also includes free installation and a lifetime compressor warranty.

    ***

    ABOUT HAIER INDIA

    Haier India, headquartered at Greater Noida, has pan India operations and a vast distribution network across the country along with a manufacturing facility in Pune, Maharashtra. Product offerings of Haier India range from refrigerators, air conditioners, washing machines, TVs, water heaters, and freezers to microwave ovens, with a special focus on local needs. For example, washing machines that work at nearly Zero Water Pressure help solve the biggest challenge that Indian consumers face in their daily lives, while Haier Bottom Mounted Refrigerators have also been well received by Indian consumers due to its large refrigeration capacity which caters to local people’s dietary habits. A larger refrigeration capacity means the consumer can store more vegetables while the refrigerator also makes people’s lives easier by placing the refrigerating chamber at the top of the machine.

    ABOUT HAIER GROUP

    Established in 1984, Haier Group is a world-leading provider of solutions for a better life. Focusing on user experience, Haier has been included on the list of BrandZ Top 100 Most Valuable Global Brands for three consecutive years as the world’s first and only IoT ecosystem brand. Haier has topped Global Major Appliances Brand Rankings by Euromonitor International for 15 consecutive years. Its subsidiary Haier Smart Home is among the list of Global 500 of Fortune. To date, Haier Group owns three listed companies, and has seven global premium brands such as Haier, Casarte, Leader, GE Appliances, Fisher & Paykel, AQUA and Candy, and the world's first scenario brand THREE WINGED BIRD, built the world's leading industrial Internet platform COSMOPlat. It has successfully incubated 5 unicorn companies and 90 gazelle companies. Moreover, Haier has deployed 10+N innovation ecosystems, 29 industrial parks, 122 manufacturing centres, and nearly 240,000 sales networks, reaching 160 countries and regions and serving 1 billion + user families around the world.

    Haier Group is committed to working with its world-class ecosystem partners to continuously build a premium brand, scenario brand, and ecosystem brand, and to set up IoT ecosystems in clothing, food, accommodation, travel, health, elderly care, biomedicine and education, and to tailor personalised smart life for users around the globe. *According to the Euromonitor ranking 2022 

    MEDIA CONTACT: For more information, please contact:

    Kiran Hrishikesh | kiran.hrishikesh@haierindia.com  

    Manisha Tyagi | manisha.tyagi@2020msl.com | +91 – 7428910605