Haier

Haier Smart Home, a subsidiary of Haier Group, has once again been named one of Forbes’ World’s Best Employers, marking its eighth consecutive year on this prestigious list. This recognition underscores Haier’s excellence in global human resource practices and the success of its innovative RenDanHeYi management model, which empowers employees to act as entrepreneurs by aligning personal goals with organizational objectives. By prioritizing mutual value creation and shared success, Haier sets a benchmark for fostering a supportive and empowering workplace culture.

Taking its unique sport-o-tainment marketing strategy to the next level, Haier, the number one brand in the household appliances sector, proudly announces its global association as the official TV & Appliances partner of the Australian Open and the Summer of Tennis events. This three-year collaboration highlights Haier’s global commitment to excellence in sports and enhancing lifestyles through innovative technology.

Haier Appliances India, the No.1 global major appliances brand for 15 consecutive years, has announced the launch of its latest 316 Top-Load Washing Machine series featuring cutting-edge Ultra Fresh Air Technology. The new 'Airfresh' series is an upgraded version of the 306 series and offers a perfect combination of stylish design and functionality, making the laundry experience simpler and more hassle-free than ever before for consumers. With this latest launch, Haier India introduces its first Top-Load Washing Machine Series featuring revolutionary Ultra Fresh Air Technology with an 8kg capacity. This innovative series is specifically designed for larger households, providing a superior laundry experience.