Haier

Zhang Ruimin, CEO of Haier, and other leaders of the enterprise were confident .. On August 21, CCTV Economy Channel CCTV2 broadcasted a magnificent and special programs "Believe Made in china" . Its theme was the quality and safety of products made in China. During this, Chinese enterprises displayed details of manufacturing process and quality of their products to make the whole world believe Made in China. In the program, business leaders of national various industries expressed their confidence in Made in China. As one of significant leaders of Chinese home appliance enterprises, Zhang Ruimin, CEO of Haier Group, accepted reporters' interview. Mr.Zhang Ruimin briefed the story of "the oldest refrigerator", which had been reported by media before. He said that: "For Haier, the significance of quality is not narrowly meet certain standards. Rather, in a broad sense, user satisfaction is the highest standard to measure the quality of products. Haier makes French door refrigeration for American consumers. While we design broad voltage refrigerator for Indian market . All of them meet the needs of local users. "Mr.Zhang Ruimin also introduced semiconductor refrigerators and network appliances specially designed for Olympic Game. Meanwhile, CCTV2 also played the public service announcement of "Believe in Made in China." Together with Bo Xilai, Minster of Ministry of commerce of the People's Republic of China, and Li Changjiang, director general of General Administration of Quality Supervision, Inspection and Quarantine of the People's Republic of China, Mr. Zhang Ruimin appealed to the world from different perspectives that: Believe Made in China! Mr. Zhang Ruimin said that: "it is quality that makes Haier as a brand! Quality has no end, enterprise has no boundary, and brand has no border. Believe China, Believe Made in China and it is really something! "