Haier

What dose a Competitive Partnership Mean? "The essence is that we must be qualified to cooperate with more world-class companies," commented by Mr. Zhang Ruimin, CEO of Haier, on the relationship between cooperation and improvement of enterprise's competitiveness. " We have shared Sanyo's market resources while providing resources to it; if we could offer market resources world-class companies from European, American and Japanese, we will enjoy more market resources from them. In all, only we have the qualification and resources, will the world-class companies cooperate with us in a compete fashion." But what is the essential of a competitive partnership? It is the qualification of competitive cooperation that you must have first. In fact, competitive partnership is not love from one side but mutual affection.