Haier

On September 16, the most authoritative international brand “2014 Global Competitive Brands, China Top 10” awards ceremony was grandly held. Under concerns over 3000 participants from the world and over 300 top media in the world, as a representative of sustainable development and global competitiveness of Chinese entities, Haier Group and other nine outstanding Chinese entities won the title of “2014 Global Competitive Brands, China Top 10”.

It is reported that “2014 Global Competitive Brands, China Top 10”campaign has been successfully held for five sessions, demonstrating the great power of Chinese brands around the world. The contest event theme is “Prospective marketing of brands - win in the era of mobile Internet”, the event relies on the brand competitiveness index for the first time to treat new growth opportunities brought by prospective marketing market competitiveness of brands for entities to bring important criterion of review, aiming at fully understanding deep development issues of Chinese brands in the era of mobile Internet and exploring the growth of brands under new technical tendency. In addition, the “Analysis Report for Global Competitive Brands and Development Forecasting Research Report” and other reports of analysis research, offering more detailed assisting functions for Chinese entities to globally capture future development opportunities and enhance global competitiveness in the new era of mobile Internet.