Haier products:the best choice for Japanese consumers
2009.04.15
Haier products:the best choice for Japanese consumers
TV Tokyo (Japan) concerns countertrend growth of Haier in the Japanese market.
In recent days, World Business Satellite, which is known as Japanese oldest economic news program on TV Tokyo, reported the development of Haier brand in Japan. As is reported, Haier, a household electrical appliance giant from China, saw an increase of sales turnover in the Japanese market by 36% in 2008 than in 2007, with the largest single-brand market share for refrigerators and the second-largest single-brand market share for washing machines in the world. In face of the global financial crisis, Haier's innovative products, designed and manufactured for Japanese consumers' living habits, have become one of the best choices for Japanese consumers. It is reported that Haier always caters to the demands from Japanese consumers, and provides top-quality products with perfect functions, thus winning the local consumers' favor.