The New York Times: Haier promotes its own brand by establishing factory in the..-Haier Group Official Website

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Home Page Media Center News Release The New York Times: Haier promotes its own brand by establishing factory in the..

The New York Times: Haier promotes its own brand by establishing factory in the..

2003.11.07

The New York Times: Haier promotes its own brand by establishing factory in the.. A report was published on The New York Times, saying that, "As part of its brand building plan, China's top company Haier Group produces refrigerators in Camden, SC, and sells refrigerators to American market. "The article quoted McKinsey & Co. publication that, "Haier is the third largest compact refrigerator manufacturer and has gained 50% market share in the States for wine coolers. Haier plans to have 1% of mainstream refrigerator market in the United States before 2005."

Prev：Consumer magazine: Haier is No. 1 washing machine maker in New Zealand Next："Haier is the most influential Chinese brand outside China", reported by Forbes..

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