High Quality Life
Desire less, enjoy more. Life transcends life itself in the pursuit of art and taste. Art sparks inspiration and taste ushers in a fine life which imbues with aesthetics.
Out of chaos, we change for you. Haier, the "strange attractor" provides customized scenario solutions based on user demands and attract eco-partners in creating the Butterfly Effect.
Near or far, everyone come and join us in welcoming the new. The God of Chaos gives birth to everything. In the era of IoT, Haier, with its fully open ecosystem, can do the same.
On June 15, the 2022 Kantar BrandZ Top 100 Most Valuable Global Brands was announced by the world’s leading data, insights and consulting company Kantar. Haier and another 13 Chinese brands including Tencent, Alibaba and Huawei made the ranking. Haier has been ranked a top 100 most valuable global brand for four consecutive years as the one and only IoT ecosystem brand in the world. In the 2022 ranking, Haier claimed the 63th place with a strong growth of brand value despite the grand trend of recession worldwide.
Corporate Social Responsibility “Haier should be like the sea and make contributions to the society and humankind. As long as we stay “Forever Sincere” to the society and humankind, Haier will flourish forever, just like the sea”